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
ROMI
Jan 25 min read
B2B Marketing Metrics & KPIs That Drive Sales Growth: What You Need to Track
Data-driven decision-making is critical in B2B marketing. It guides intelligent resource allocation, budgeting, and campaign...

ROMI
Dec 16, 20245 min read
Guide for SMEs: 3 key metrics for analysis and how they guide you in refining your business
In our previous articles, we went over how to plan your digital marketing strategies. If you’ve implemented some of those tips, you...
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