ROMIFeb 1, 20234 min readThe Marketing Funnel: AIDA Stages As a business owner or marketing professional, it's important to understand the customer journey and how to effectively market your...
ROMINov 1, 20224 min readRACE: The 4 Stages of the Digital Marketing FunnelEvery marketing campaign needs a strategy. The problem for most beginners is that they don’t know how to start building a strategy or...
ROMISep 12, 20207 min readStage 5: Multiplying TrafficSo your consumers have converted. Congratulations! It’s not the end of the road for your marketing, though. Following conversion, you...
ROMISep 11, 20209 min readStage 4: Converting TrafficStage 4 of the Marketing Flow is about converting your traffic. Conversion simply refers to your target taking the action you want them...
ROMISep 11, 202011 min readStage 3: Nurturing TrafficStage 3 of the Marketing Flow is when you nurture your traffic or your leads. That’s just another way of saying you build relationships...
ROMISep 10, 202010 min readStage 1: Drive Traffic If you read our overview of the stages of the marketing flow, you know that the first step of every campaign is where you start to drive...