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ROMI
Feb 14, 20233 min read
SEO vs SEM: What is the difference?
SEO and SEM are two terms you should know if you want to learn about digital marketing. It’s all too easy to mistake one for the other,...
ROMI
Oct 13, 20225 min read
A Guide to the Digital Marketing Trifecta: Paid, Owned & Earned
Have you ever heard of the digital marketing trifecta? It refers to the three types of media involved in online marketing: paid, owned,...
ROMI
Oct 3, 20226 min read
6 Reasons Why SEM Is Important For Your Business
What is SEM? SEM is search engine marketing. This is the process of promoting your website by making it more visible in search engine...
ROMI
Sep 7, 20225 min read
Types of Ads You Can Run on Google - Which is most effective?
Today, Google Ads is considered one of the most powerful platforms for paid advertising. That’s because it gives you access to users of...
ROMI
Mar 4, 20225 min read
SEO or PPC? Which is best for new businesses?
PPC or SEO - which is better? This is a common question for new business owners in Singapore. Both routes certainly offer opportunities...
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