A Guide to Budget Allocation for Digital Marketing
Do you know how to allocate your budget for digital marketing initiatives? Not just your media spend, but a budget for all your digital...
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ROMI
Apr 13, 20225 min read
How to Measure The Effectiveness of Your Marketing Campaign
Measurement is the key to optimising any process. That includes marketing campaigns. By establishing and measuring KPI (key performance...
ROMI
Mar 17, 20224 min read
A Guide To Using the Meta (Facebook) Business Manager
Are you a digital marketing professional or a business owner looking to use Facebook’s Business Manager? Well, let’s start by clarifying...
ROMI
Feb 10, 20226 min read
7 Common Mistakes in Digital Marketing
Did you know that digital advertising revenues in APAC went up 23% in 2021? Experts also predict 16.2% digital advertising growth for our...
ROMI
Jan 28, 20224 min read
Email Marketing: Why it’s even more important for businesses in 2022
With Google about to drop the bomb on third-party cookies, a lot of marketers are worried about the future. And we get it. It might seem...
ROMI
Jan 14, 20224 min read
4 Steps To Create An Effective Digital Marketing Strategy
It goes without saying that different businesses should have different digital marketing strategies. With variations in target audience,...
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