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ROMI
Dec 165 min read
Guide for SMEs: 3 key metrics for analysis and how they guide you in refining your business
In our previous articles, we went over how to plan your digital marketing strategies. If you’ve implemented some of those tips, you...
ROMI
Dec 25 min read
Guide for SMEs: Am I maximising my returns from my advertising spends?
In our previous articles, we talked about how to allocate ad dollars and what returns to expect on your ads . Now we’ll switch the...
ROMI
Nov 154 min read
Guide for SMEs: How much ROAS should I expect from my digital advertising spends?
It’s probably no surprise that the digital marketing budget for SMEs varies from that of large corporations. Small-to-medium enterprises...
ROMI
Nov 15 min read
Guide for SMEs: How much should you invest in your digital advertising every month?
Digital advertising is pretty much a must for Small-to-Medium Enterprises or SMEs. With so many customers moving to the Web for product...
ROMI
Oct 155 min read
Using the GA4 Attribution Path to understand your digital channels
GA4 is a boon for digital marketers in so many ways. This powerful tool lets you dig into tonnes of data to guide your decisions. Today,...
ROMI
Oct 15 min read
A guide to running an internal link audit to improve SEO
Are you wondering what you can do next to optimise your website? There are so many possibilities! But today, we’ll go over one of the...
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